Under this initiative, we are drumming up awareness in the populace, highlighting the importance of farming what we eat and eating what we farm, as farming the NAAD way has been made easy and attractive by incorporating new and innovative methods of farming by providing subsidies and loan of high-yielding Norman seeds, fertilizers and chemical and equipment’s to small holder and large-scale Famers along with agronomic support to be repaid with their farm product at the end of the season. We are currently in partnerships with the Bank of Agricultural, Agricultural Development Project, Value Chain Actors, and State Ministries of Agriculture and Co-operative bodies.